Understanding

Continuity Editing
Different methods within system used to maintain continuity while balancing a clear narrative.

180 Degrees Rule
This is to maintain spacial relationships between characters and objects in the scene.
this should never be broken unless done on purpose to create a different effect.

Eye-Line-Match
A cut between two shots,where one character looks at the other directly with his eyes and then we cut to the object or character.

Match on Action

A cut between two shots where it framings are different but there action match, making the shot seem uninterrupted but continued.

D-Day with Mobash

What is Mobas and what do they do?
Mobas is an agency set up to help other businesses with brand strategy, digital design and PR services. They are the largest integrated agency in the East of England. Mobas helps brands to integrate with Facebook and Twitter to digitise the brand and to keep them updated with the present. They also create websites and competitions which promote the brand buy using deals.

Yesterday we were introduced to Mobas and it's crew. They told us about there jobs and what they do for other brands to help promote them. After the introduction we were  put into groups and set a task to complete by 2:00pm which was to create a fashion store, name it and to use Mobas's ideals to promote are brand.

The name of are fashion shop is 1ZEE. 1ZEE is a shop which only sells Onesies in different colours, themes, and comforts. Once the name was decided are group designated certain jobs to the best people for that job. I was given the task to create a mood board for my group which was finally printed in A3 and presented at 2:00. The other members of my team were given jobs like creating the website, creating the app cover and completing the sheets we were given. At 2:00 we presented our fashion
store and in my opinion it went very well.

Yesterday I learnt that it takes confidence, courage, team work and a pinch of humour to create the best
speach for our product. I also learnt that it takes a lot to reach a deadline but it can be reached if you have a great teamwork. I believe that when I was speaking to promote my store I could have more confident.

Self portrait with a difference

We had to use Illustrator to create self portraits using an image we took of our selves and the Pen tool from Illustrator. We traced over the image first using the Pen tool. This created anchors which we could edit later if the tracing didn't turn out the way we wanted. Once the tracing was complete we selected the appropriate colours and inserted then into are portraits. I thought this turned out very good but in the  future I will work on the glasses a bit more.